Norgifieds – IA on a budget

The Norgifieds is an interesting project as it not generally the type of site that people think they would need an information architect for.
Do You Know Your Customers?
I think I know my customers very well. Some I have had business relationships with for the last 15 years. Do I think I know their customers well. Would I honestly try and second guess them. No, not really.
It’s not that I don’t have the experience, design skills, or the details of what they tend to be like.


